Important Changes for Pop-Up Stores Starting November 2024
Starting from November 2024, we’re making some important changes to how payments and payouts are handled on Pop-Up Stores. These changes will affect both new and existing Pop-Up Store sellers.
It is important to point out that, as a consequence of these changes, Pop-Up Store sellers will be considered “merchants of records”.
What is a Merchant of Records?
A merchant of record (MoR) is an individual or a legal entity responsible for selling goods or services to an end customer.
What does the Merchant of Records model mean for your relationship with customers?
As the merchant of record, you will assume full responsibility for the sale of products to end customers. This means ensuring compliance with all applicable laws and regulations. You must ensure adherence to intellectual property laws and the rights of third parties. You will be solely responsible for the collection, reporting, and remittance of all applicable taxes, including, but not limited to, sales tax and value-added tax.
What’s changing for new signups right now?
Starting November 2024, we will gradually release this new experience to new signups:
- Only US-based sellers will be able to sign up to sell on Pop-Up Store. However, shipping will remain available to all destinations. We plan to expand the availability of Pop-Up Store to additional countries in the future.
- To give our merchants more flexibility, transparency, and control over their earnings, we’re integrating with Stripe. With Stripe, you can receive payouts directly via bank transfer on the 15th of each month, without the previously required minimum payout amounts.
- New merchants will need to complete the Stripe verification process to begin selling, and existing merchants will be required to provide additional information to continue selling.
- We’ve added a new section where you can view all your Pop-Up transactions, including customer payments and your earnings payouts.
- Moving forward, the Pop-Up Store will operate like any other sales channel integrated with Printify. This means we will not charge your customers directly. Instead, your customers will buy from you, and you will buy from Printify. As a result, sales tax may apply to items on Printify unless you submit a valid resale certificate.
- Sales tax will not be applied directly to your customers and no tax will be deducted from your payouts, making you solely responsible for handling your tax obligations. We recommend factoring the sales tax amount into your retail price to ensure you can cover any taxes due later.
- You will need to get verified once per your Printify account, meaning that if your Stripe verification is successful, you will not need to do this again if you create another Pop-Up store in the same Printify account.
What steps do I need to take?
Here’s how these changes will affect you:
- Since no taxes will be applied to your customers at checkout or deducted from your payouts, you may want to adjust your profit margins to account for any taxes you may owe later. You will be fully responsible for managing your own taxes. Learn more about adjusting your retail prices and profit margins here.
- Moving forward, all earnings will be paid via bank transfer, so you’ll need to complete the Stripe verification process. If the verification is not completed, your store will remain active; however, the Pop-Up Store checkout will be blocked, preventing customers from placing orders. You can start the verification process by clicking here.
How will my Pop-Up Store earnings be paid out?
Your Pop-Up Store earnings for sales within the previous month will be paid out via bank transfer on the 15th of each month. For example, if you started selling in March, your earnings for that month will be paid out on April 15th.
However, due to the changes to the Pop-Up Store, how you receive your earnings will currently depend on whether you are a new or existing merchant:
- If you’re a new merchant registering for a Pop-Up Store: your payouts will be processed via bank transfer, provided you are eligible and have completed the Stripe verification process.
- If you already have a Pop-Up Store: you will need to complete the Stripe verification process until a certain date, which will be communicated separately.
Your payout will be calculated as follows:
Payout = Total Sales - Production and shipping costs - Sales Tax (if a valid resale certificate has not been submitted) - Refunds (if applicable).
See more information regarding your transactions and payouts in the Pop-Up Store Transactions page.
What information will be required during the Stripe verification process?
You can start the verification process by clicking here. The following information will be required during the verification process:
For individuals:
- Bank account information (for payouts later).
- Name, date of birth, address, email, phone number, tax information (SSN).
For non-profit organizations:
- Bank account information (for payouts later).
- Company name, address, phone number, tax ID.
- Representative name, date of birth, address, email, phone number, tax information (SSN), job title.
For companies:
- Type of business (e.g. company or nonprofit organization).
- Business structure (e.g. sole proprietorship, single-member LLC, etc.).
- Bank account information (for payouts later).
- Legal business name, address, phone number, tax ID.
- Representative name, date of birth, address, email, phone number, tax information, job title.
- Owners name, email address.
What do the verification banners in my Dashboard mean?
Based on Stripe verification results, we will display specific banners at the top of the Dashboard and on other pages.
If you’re approved by Stripe, a green banner will appear in the Dashboard. This means you’re all set! Your buyers can add products to their carts in your Pop-Up Store, and you can receive payouts for your sales.
If you see an orange banner, it indicates that additional information is required for you to start selling products and receiving payouts. In some cases, this information may soon become mandatory. To update your details, click the Update my information button.
You will then be redirected to the “Verification” tab in your Pop-Up Store settings, where you can view and update the required details.
If you have any questions or need further assistance, please don’t hesitate to reach out to our Support Team.