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How do I customize my Pop-Up Store theme?

Written by

Sabrina Barnes

Note

This feature is currently available to a limited number of merchants.

With this newest addition to Store Builder, you can now personalize your store’s look and feel by customizing the colors of key visual elements. This makes it easier than ever to showcase your brand identity and create a cohesive, professional storefront experience.

Step 1: Access the Store Builder

Start by navigating to Store settings → Customize store to open the Store Builder.

Step 2: Open the Themes section

Once inside the Store Builder, find the Themes section.

Step 3: Choose your theme

Next, customize your store’s theme to reflect your unique brand identity. Choose from:

Predefined themes: A curated selection of ready-made color schemes
Custom theme: Create your own palette to fit your brand style

You can select custom theme colors using any of the following methods:

Suggested colors: Recommended combinations that look great together
HEX code: Enter exact brand colors
Color picker: Use the dropper to select any color from your screen
Gradient palette: Fine-tune colors with full spectrum control

Step 4: Publish your changes

Once you’ve chosen your colors, click Publish to make the changes live immediately in your store.