What is “print on demand”?

Print on demand (POD) is a dropshipping business model that allows the production of printed apparel and products without an upfront investment.

Using the latest printing methods – direct-to-garment (DTG) printing and all-over printing (AOP) – it is possible to produce one-off printed items at a low cost.

Traditional printing methods, such as screen printing, typically require ordering printed stock in bulk to be economically viable. This involves some risk for merchants, as they must invest their capital in the production of the goods.

The POD business model eliminates this risk, as stock is printed only after a sale is made, allowing you to start a business with little to no capital.