Order Routing Feature
Our automatic Order Routing feature helps you avoid losing sales from out-of-stock issues and saves time. In case the order can’t be fulfilled with the original print provider, it will be automatically routed to the most suitable alternative print provider for fulfillment.
We’ll even route to a different print provider in the same country or region as your customer, which can help save on shipping costs, custom duties, and fulfillment times.
In this article:
How it works
Order Routing offers a smooth redirection of the order to another print provider. If enabled, it would take place in the following cases:
The ordered product is out-of-stock with the chosen print provider
The ordered product has been discontinued by the chosen print provider
The chosen print provider has reached their daily order capacity, which has been implemented to prevent fulfillment delays
The chosen print provider has been temporarily closed
The chosen print provider is located in a different geographic region than your customer
The process is automatic once you’ve enabled the feature in your settings, and will correlate to your previously selected order approval settings, located just below.
How to enable Order Routing for your store
1. To enable the feature, click Manage My Stores in the store dropdown menu. Find the store you wish to enable the feature for and click on the Settings icon. Then, on the left-hand side, click on Preferences:
2. In the Preferences menu, find Automated Order Routing. Here, you can choose between not routing your orders (default option) or doing so automatically. To enable the feature, click on Replace orders automatically followed by Save:
The maximum possible design scaling difference is set at 7%. It means that if the order print file would be scaled down by more than 7%, then the order won’t be routed to another print provider.
If the same exact product is unavailable, the product will be replaced with the closest matching quality, color, and material product. If using the same exact product is essential to you, then please indicate that by checking the box under “Additional settings”:
Our algorithms will look for the cheapest alternative print provider with the same fulfillment options and a preference for domestic facilities. What is more, the product price difference should be no greater than $2 per line item (production and shipping costs included). If the price is greater than that, the order will be placed “On hold” awaiting further action from you.
You can also increase the maximum additional cost per item in your settings:
Assuming a substitute is found, the order is on track to be fulfilled again. Please note that your design file might be downscaled if the print area for the chosen substitute is smaller than that of the original product.
If our system failed to find a substitute, the order will need to be edited manually in order to proceed to production – by switching the product that is being used. It is also possible to cancel the order and receive a refund.
For orders that have failed to find a substitute, a notification describing the reason for failure will appear. It will also be mentioned what are the next steps you should take.
Additionally, you will be able to see the production cost difference for the routed orders in your orders list:
Once you have clicked on the routed order, you will be able to see a detailed view of the original product and the replacement: