How can I create a product with Printify?

Written by

Sabrina Barnes

Note

Our Product Creator, formerly known as Mockup Generator, now features a new, enhanced layout. Enjoy all the familiar design tools with a user-friendly interface.

Create unique products with Printify in just a few easy steps. Choose a Print Provider, then use our Product Creator tools to customize the design to your preferences. Finally, select mockups, provide a title, description, and set the price effortlessly.

Explore our video tutorial or follow simple steps described below to create your first product.

Step 1: Select a product to sell

Choose a product from the Printify Catalog and pick the most suitable Print Provider for your needs, considering factors such as location, color variants, or other criteria.

If you’re creating a product for TikTok Shop, choose a product from our TikTok Ready catalog.

Tip

For quick production and delivery within 2-3 working days, consider choosing a product that offers the Express Delivery option (currently available for Bella+Canvas 3001 and Gildan 5000 t-shirts with front prints).

If you would like to conduct more in-depth research on each product, we recommend checking the manufacturer’s website (applies to branded products only).

Step 2: Upload your design

Upload a high-resolution image of your desired artwork or design, ensuring it meets the pixel requirements specified for each particular product. You can find these requirements in the side panel of the Product Creator when you click on Start designing.

For additional information, please visit our Must-Read Design Guide.

Note

You can add up to 20 layers (designs) to each print area for most products.

Don’t have a design yet? Explore the free designs in the Graphics tab, try designs available through our Shutterstock integration, or generate brand new designs using our AI Image Generator.

Step 3: Place and position your design

Adjust the size and placement of your design using the side panel to select your preferred alignment. Keep in mind that the alignment tool will affect your entire design file. Ensure that your main design elements are centered within the file.

Step 4: Choose your colors and sizes

Next, select the color options you want to offer to your customers. Click Select variants and choose the colors you want to make available for this product. All sizes of the selected colors will be automatically added to the product.

Note

The maximum number of product variants for one listing is 100.

To adjust the availability of product sizes, navigate to the Size section within the same menu. Simply uncheck the sizes you wish to remove from the product.

Additionally, you’ll find the overall availability of each color and size variant listed there. Variants offering multiple Print Provider options have an advantage, as they can be easily routed in case of stock shortages.

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After completing the design process, click Preview in the top right corner to view a mockup image of your design on various color variants. You can preview mockups in two different color modes: RGB (bright and vibrant) and CMYK (realistic, closer to the printed result).

Note

When you select a setting in the “Mockup color mode”, you are also choosing the color mode in which the mockups will be uploaded to your sales channel.

Once you’re happy with it, click Save product to proceed to the next step.

Step 5: Choose mockups for your listing

If you’re using a supported sales channel, select the mockups you want for your product from the Mockup Library. If you’re using PrestaShop and custom API, you’ll be able to select mockups in the next step.

Note

The mockups from the Mockup Library will be added in the order you select them, with the mockup in the first position becoming the title mockup for the product. If you’ve reached the maximum number of mockups allowed, you’ll need to remove some of the selected ones before adding new ones.

Step 6: Edit your product details and prices

During this step, you can adjust the product details, including the title, description, and price. To quickly enhance your listings, use our Smart Suggest tool to generate SEO-friendly titles, descriptions, and tags directly from the product details page. This feature helps you optimize your listings for better visibility and saves time on content creation.

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For detailed instructions on optimizing your listings with Smart Suggest, visit this article.

Continue by previewing the pricing of each product variant before proceeding to publish the product. Customize the pricing table columns to suit your needs by selecting or deselecting the column options.

Retail price: The price that your store customers will pay for the product.
Profit: The amount you will make from each sale (calculated as your retail price minus the Printify production price).
Profit margin: The percentage of your retail price that becomes profit.
Production cost: The Printify production price displayed in the Printify Catalog. This is the amount that Printify will charge you to print the product (in addition to the shipping charges).

You can adjust the retail price for all variants at once, or individually by hovering over each variant’s retail price.

Step 7: Publish the product to your store

In the final step, Shopify and Etsy users can choose from several options for out of stock variant visibility. For users with other integrations, note that out of stock variants will be automatically removed from the product upon publishing. Visit this article for more information.

Note

If you’re selling on Etsy, be sure to visit this article for additional information on how to comply with Etsy seller policies.

Tip

If you’re just getting started with Print on Demand (POD), be sure to watch the replay of our webinar Getting Started with Printify: Your Ultimate Guide, and learn everything you need to build a profitable online business.